Trailblazers, a nonprofit organization local to our home region of Northwest Arkansas, reached out to BLK ELK to produce a new brand commercial. 

The ask included 15s, 30s, and 60s video clips to be run as both social media and broadcast ads. The objective was to point viewers to the Trailblazers website. 

The ad campaign was massive, spanning multiple broadcast stations, YouTube, as well as Instagram. BLK ELK led and executed the creative direction and wrote all scripting for the voice-over. Filming spanned 5 days, multiple outdoor locations and indoor sets.